Who Does Drew House Use for Warehousing & Fulfillment?

Drew House uses Floship as their primary third-party logistics (3PL) and fulfillment partner.

Introduction to Drew House

Drew House is a popular streetwear and apparel brand launched by Justin Bieber and his friend Ryan Good in 2019. Named after Bieber's middle name, Drew, the brand offers a range of casual, comfortable clothing with a distinctive aesthetic. Drew House has quickly evolved from a celebrity brand to a cult fashion label with a devoted following.

The brand is known for its relaxed, comfortable "everyday" style, characterized by casual streetwear including their iconic smiley face logo. From their initial launch featuring $4.99 hotel slippers, Drew House has expanded its product line while maintaining a grassroots, community-focused approach to fashion.

Why Drew House Needed to Optimize Fulfillment

As a rapidly growing fashion brand with global appeal, Drew House faced several significant fulfillment challenges that required specialized solutions:

• Finding a trustworthy logistics partner capable of handling seamless order fulfillment across international markets
• Working with extremely tight timelines for product drops and releases
• Managing dramatic fluctuations in order volumes - from a few hundred orders to tens of thousands depending on product releases and drops
• Needing to scale operations quickly while maintaining consistent delivery quality
• Ensuring smooth cross-border logistics for a global customer base

These challenges are common among apparel brands with global distribution needs, especially those with sporadic high-volume sales patterns tied to product drops or seasonal releases.

Partnership Details and Results

The partnership between Drew House and Floship has produced remarkable results, demonstrating the impact of effective fulfillment strategies:

• 82% growth in performance within just 90 days of implementation
• Significant increase in brand velocity, allowing for more efficient product releases
• Enhanced ability to handle order volume fluctuations without compromising delivery quality
• Streamlined global shipping operations across multiple markets

These impressive metrics demonstrate how the right 3PL partnership can directly contribute to brand growth and operational efficiency in the competitive fashion industry.

The Floship 3PL Solution

To address Drew House's specific challenges, Floship implemented a comprehensive suite of solutions leveraging their global fulfillment infrastructure:

1. Advanced Technology Integration: Implementing Floship's proprietary logistics platform to automate order processing from Drew House's eCommerce cart systems
2. Global Warehousing Strategy: Utilizing Floship's international warehouse network across three continents to optimize inventory distribution
3. Flexible Fulfillment Solutions: Creating a customized fulfillment system capable of scaling quickly from handling hundreds to tens of thousands of orders
4. Cross-Border Expertise: Leveraging Floship's experience in international shipping to over 190 countries and 250 regions
5. Comprehensive Supply Chain Management: Providing end-to-end solutions from factory pickup to customer doorstep delivery

This warehouse management system integration allowed Drew House to maintain complete visibility of their inventory across multiple locations while ensuring efficient order processing.

Lessons for Other eCommerce Brands

The Drew House and Floship partnership offers valuable insights for other eCommerce brands facing similar challenges:

1. Prioritize Flexibility: Choose a 3PL partner capable of accommodating dramatic fluctuations in order volume, especially important for brands with product drops or seasonal peaks
2. Global Perspective Matters: For brands with international appeal, a 3PL with established cross-border logistics expertise and infrastructure is essential
3. Technology Integration: Seamless connection between your eCommerce platform and fulfillment systems is critical for scaling operations efficiently
4. Strategic Inventory Placement: Distributing inventory across strategic global locations can significantly improve delivery times and reduce shipping costs

These lessons are particularly relevant for fashion and apparel brands operating in Los Angeles and other major fashion hubs where competition is fierce and customer expectations are high.

Is Floship Right for Your Business?

While Floship proved to be an excellent match for Drew House, determining if they're the right 3PL for your business requires considering several factors:

• Business Scale and Growth Trajectory: Floship's solutions are particularly well-suited for rapidly growing brands with international aspirations
• Product Category: Their experience with apparel and consumer goods makes them a strong fit for similar industries
• Geographic Focus: For brands targeting Asian markets or requiring global distribution, Floship's extensive network offers strategic advantages
• Order Volume Patterns: If your business experiences significant volume fluctuations due to product releases or seasonal factors, Floship's flexible capacity model could be beneficial
• Technology Requirements: Brands requiring sophisticated integration capabilities and real-time inventory visibility will benefit from Floship's technology platform

To find the right 3PL match for your specific business needs, consider using a specialized 3PL matchmaking service that can evaluate your requirements against provider capabilities.

Final Thoughts

Drew House's partnership with Floship demonstrates how strategic fulfillment can be a powerful growth driver for fashion brands. By implementing comprehensive cross-border fulfillment solutions and leveraging advanced technology, Floship helped Drew House achieve remarkable performance improvements in a short timeframe.

For growing eCommerce brands facing similar challenges, this case study highlights the importance of selecting a 3PL partner with the right mix of global capabilities, technological sophistication, and scalable infrastructure. The right fulfillment partner doesn't just deliver packages—they deliver on your brand promise to customers worldwide.

Whether you're managing sporadic high-volume product drops like Drew House or seeking consistent global distribution, optimizing your fulfillment services through the right 3PL partnership can provide the operational foundation needed for sustainable growth. For brands based in fashion centers like California or New York, partnering with global 3PLs can expand your reach while maintaining the agility needed to thrive in fast-changing markets.